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Trade Show 101 - A Beginners Guide To Exhibiting

Trade Show 101 - A Beginners Guide To Exhibiting

So you're going to a trade show, and you're starting to freak out about all the things that can go wrong. We get it, trade shows are expensive, and there's a lot on the line, and having the right trade show booth and portable backdrop can make or break the entire event. But the event isn't just about having the right portable exhibit, it's about being prepared and having a cohesive marketing strategy to not only support your brand, but so that you can maximize your efforts, and monetize those prospective customers that come by your stand into lifelong customers. After all, it's a trade show, meaning all of your peers, customers, and even competitors are in attendance, so everyone's watching. 

To make things a bit easier, we've compiled some of the most important trade show booth design ideas including the major do's an don't into a checklist below. Download the official trade show checklist here: https://backdrop.com/blogs/news/trade...

We've also got some information around Backdrop Alive, a new app and tool that turns trade show displays into augmented reality experiences. Backdrop Alive is the ultimate tool and weapon for exhibitors, turning static backdrops into immersive experiences, complete with mini-games and reward based activations that bring ROI to any event!

Learn more about Backdrop Alive: https://backdrop.com/pages/backdropal...

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