Backdrop Alive

turn static backdrops into interactive experiences

Backdrop Alive delivers augmented reality mini-games that captivate audiences, boost engagement, & generate valuable leads - all in one place.

Launches September 2025.

learn more

what is backdrop alive?

Backdrop Alive is our Augmented Reality app that brings your trade show booth to life. By activating your printed backdrop with customizable mini-games, you can turn passive attention into meaningful engagement - and capture leads in real time.

Whether you’re a brand at a crowded convention or a retail showroom looking to surprise and delight. Backdrop Alive makes it unforgettable.

data-driven solutions for
experiential success

engage likenever ...

engage like
never before

Ditch the passive banners. Withinteractive AR games, you create a
moment that attendees won’t just
pass by - they’ll remember.

capture leadseffo...

capture leads
effortlessly

Log and manage all your 
events, track which backdrops were used, and measure 
engagement per location.

track ROIacross e...

track ROI
across events

View performance metrics for each game and event to see whatdrives the most engagement and leads at your events.

incentivize actio...

incentivize action
with built-in rewards

A interactive, scalable way to convert one time visitors into loyal, returning customers, and increase overall sales.


how to get started

01

purchase a backdrop

Start by ordering any product from backdrop.com and choose to
“Make it Alive”

02

activate with
our team

We’ll ensure your artwork is optimized for AR Tracking & help you select the best mini game for your needs.

03

launch the experience

Once your printed backdrop arrives, download the Backdrop Alive App to set your prizes, track events & collect leads.

04

level up your results

See what worked, where and, with whom - directly in the App. Use real insights to plan better next time.

let's talk customization

Have something special in mind? Whether it's a branded game concept or unique use case, we can collaborate to build something that fits your brand and goals.